Every AG45 engagement is shaped by the room around it. The Board is who AG45 is — operators, strategists, and specialists who bring board-level discipline to owner-led businesses.
Founder & CEO
AG45 — Mequon, Wisconsin
Katherine has spent more than 25 years as an operator, advisor, and strategist across the U.S., the U.K., Asia Pacific, and Australia. Her strength is discernment through chaos and change — knowing what's actually happening underneath the noise, and knowing who needs to be at the table to do something about it. She founded AG45 in 2023 to build the firm she wished she'd had access to twenty-five years ago.
Read Katherine's full bio →Each advisor brings a specific function — and the discipline to make it count when an owner needs it.
Sales Advisor
Leighann is the Founder of Love Your Sales, a fractional sales practice for small and mid-sized businesses. With twenty years across human resources, staffing, and business development, she brings the human side of sales — guiding clients through the decision-making process that turns conversations into committed work. She is the host of the Love Your Sales Podcast and was named to Marquis Who's Who in America in 2023.
Lead Strategist
Krystle is a strategist, certified coach (ACC, M.Ed.), and entrepreneur who supports owners and organizations in building capacity, making aligned decisions, and driving sustainable growth. She is co-owner of Best Ed Business, an enterprise specializing in strategic sourcing and supply for community-focused organizations. Her practice combines learning architecture with leadership development — translating insight into action while keeping the long view.
Technology Advisor
Ari is the Owner of PlanIT, where he has spent the past seven years guiding businesses through technology decisions and digital infrastructure. With eighteen years across IT, websites, and online marketing — and three startups behind him — Ari serves as a Virtual Chief Information Officer (vCIO) for clients who need technology strategy without a full-time CTO. He brings the eye that sees what the system actually needs to do — and the hands to build it.
Brand, Systems & AI Advisor
Nikki is Co-Founder and President of Genhead, the software firm behind Gensuite — an AI-powered sales and marketing platform built to give small and mid-sized businesses access to lead generation, CRM, and personalized prospecting at a scale most teams can't reach manually. Her path moved from cinematography and media production into AI and business systems, and that range shapes how she works: brand and technology built as one architecture, not two departments. She brings the eye that sees where AI quietly compounds — and the discipline to make it serve the business, not run it.
SEO Marketing Advisor
Billy spent thirty years in design, marketing, and brand work — including 25 years at William Eisner & Associates, where he led campaigns for national brands. He co-created Homeboyz Graphics, an inner-city youth program that taught ex-gang members and at-risk teens design and web programming. Today he runs Ctrl Tactics, a freelance practice supporting small businesses. He brings the eye that sees what brand can actually do for a business — and the discipline to deliver it.
Lead Strategist
Brad has spent more than thirty years on the owner's side of the desk. He began as a franchise owner with Verlo Mattress, then spent twelve years as President of Ice-Kold, where he built the employee-ownership package that carried the business through succession. He went on to lead strategy and coaching and the marketing function at Vesta, a forty-year-old Wisconsin CPA-led advisory firm, and served as Brand President at HorsePower Brands, scaling Heroes Lawn Care and supporting franchise owners across the country. He now works with business owners on the ceiling of complexity — the point where the way an owner has always run the business stops working, and growth starts costing more than it returns. He brings the eye that sees the ceiling coming — and the discipline to build the way through it.
Begin where you are
Take the True Owner's Audit to see where you are across the 5A Framework. Or schedule a discovery call to talk through whether AG45 is the right fit for the work ahead.